Wednesday, February 28, 2007

CityLife News Team #1

The above still is from the original version of the first CityLife video segment. It was part of a sequence that was cut from the final version because it was "sending the wrong subliminal message." I loved the sequence, but removing the teardrop-like melting ice sculpture close-ups was the right decision. I also had to remove some wide shots of the room because they showed that the event had low attendance, despite that fact that I was already short on cover and needed every shot I had. Such is the life of an editor. It's not a good idea to get too attached to anything; you never know what you'll have to toss.

That said, the video turned out better than I expected, and it's been getting a very positive response from a lot of marketing people in Wilmington. We definitely still have room for improvement on future videos, but at least it looks like we'll be getting that chance.

Watch the first video in the series here:

http://www.citylifewilmington.com/CityLifeVideos

0 comments: